Plausible vs PostHog Comparison

Detailed comparison of features, pricing, and capabilities

Overview

Compare key metrics and features at a glance

Plausible logo

Plausible

https://plausible.io

Plausible Analytics is an open-source, privacy-friendly alternative to Google Analytics. It provides simple and lightweight website analytics without using cookies and while being fully compliant with GDPR, CCPA, and PECR. The service focuses on essential metrics without collecting personal data, offering a more ethical approach to web analytics.

Starting Price$9/mo
Founded2019
Employees1-10
CategoryCookieless Analytics
PostHog logo

PostHog

https://posthog.com

PostHog is an open-source product analytics platform that helps companies understand user behavior. It provides features like event tracking, session recording, feature flags, and A/B testing, allowing teams to self-host their analytics infrastructure and maintain complete data control. The platform is designed to be a privacy-focused alternative to traditional product analytics tools.

Starting PriceFree
Founded2020
Employees51-200
CategoryCookieless Analytics

Quick Comparison

DetailPlausiblePostHog
CategoryCookieless AnalyticsCookieless Analytics
Starting Price$9/moFree
Plans Available43
Features Tracked1718
Founded20192020
HeadquartersTartu, EstoniaSan Francisco, USA

Features

Detailed feature-by-feature comparison

Feature Comparison

Feature
Plausible logo
Plausible
PostHog logo
PostHog
compliance
Consent Management Integration
Data Processing Agreement
GDPR Compliance
GDPR Compliance Support
IP Data Capture Control
PostHog Cloud EU
Add-on
Top-Level Opt Out
core
AI Traffic Monitoring
Autocapture Configuration
Codeless Goals
Conversion Funnels
Cookieless Mode (Always)
Cookieless Mode (On Reject)
Cookieless Tracking
Event Data Filtering
Feature Flags
Lightweight Script
Local Storage Persistence
Memory-Only Persistence
No Personal Data Collection
Open Source
Real-Time Updates
Scroll Depth Tracking
Session Replay
Surveys
Unique Visitor Counting
User Identification Management
custom
Public Stats Sharing
integration
UTM Support
security
Data Ownership
EU Hosting
No Cross-Site Tracking
Privacy-Preserving User Hashing
Sensitive Data Masking

Pricing

Compare pricing plans and value for money

Plausible logo

Plausible

From $9/mo

Starter$9/mo
Growth$14/mo
Business$19/mo
EnterpriseCustom

Price Components

  • base_fee: $9/month
  • monthly_pageviews: $0/pageview (10000 included)
  • base_fee: $14/month
  • monthly_pageviews: $0/pageview (10000 included)
  • team_members: $0/user (3 included)

Best For

Small businesses, bloggers, and privacy-focused site owners seeking simple, affordable cookieless analytics without complex setup or personal data collection.

PostHog logo

PostHog

From $0/mo

Free$0/mo
Pay-as-you-go$0/mo
Enterprise Add-on$2000/mo

Price Components

  • base_fee: $0/month
  • Product Analytics Events: $0/event (1000000 included)
  • Product Analytics Events: $0.00005/event
  • Product Analytics Events: $0.0000343/event
  • Session Replay: $0/recording (5000 included)

Best For

Engineering-led product teams and startups needing a self-hostable, privacy-first all-in-one analytics suite with cookieless tracking, session replay, and experimentation tools.

Integrations

See which third-party services are supported

Supported Integrations

Coming Soon

Integration comparison data for Plausible, PostHog is being collected and will be available soon.

Strengths & Limitations

Key strengths and limitations of each service

Plausible logo

Plausible

Small businesses, bloggers, and privacy-focused site owners seeking simple, affordable cookieless analytics without complex setup or personal data collection.

Strengths
  • Open-source with self-hosting option via community edition, ensuring full data control unlike hosted-only competitors.
  • Ultra-lightweight <1KB script and real-time 30-second dashboard updates outperform heavier tools like Matomo.
  • Starter plan at $9/month delivers core cookieless metrics for one site with 3-year retention, far cheaper than advanced alternatives.
  • Codeless goals, conversion funnels, and scroll depth tracking provide essential insights without setup, differentiating from basic trackers.
Limitations
  • No access to raw data exports, only aggregated CSV or Stats API, limiting custom segmentation vs. Matomo.
  • Lacks advanced features like session replay, A/B testing, or ecommerce tracking available in PostHog or GA4.
  • Funnels and some key features locked behind $19/month Business plan, no free tier beyond 30-day trial.
PostHog logo

PostHog

Engineering-led product teams and startups needing a self-hostable, privacy-first all-in-one analytics suite with cookieless tracking, session replay, and experimentation tools.

Strengths
  • All-in-one platform bundles cookieless analytics with session replay, feature flags, and A/B testing, replacing multiple tools like FullStory and LaunchDarkly.
  • Generous free tier up to 1M events/month with usage-based pay-as-you-go pricing, scaling transparently without fixed costs.
  • Open-source and self-hostable with EU cloud hosting, cookieless modes (Always/On Reject), and HIPAA-ready compliance for full data control.
  • Privacy-preserving server-side hashing and autocapture enable high-fidelity tracking without cookie banners or PII storage.
Limitations
  • Self-hosting is complex, resource-heavy (4x RAM of simpler tools), and lacks feature parity with cloud version.
  • Overwhelming interface with extensive features that most teams won't fully utilize.
  • No native ad platform integrations like Google Ads, unlike GA4.

Company Info

Company details and background

Plausible logo

Plausible

Founded
2019
Headquarters
Tartu, Estonia
Employees
1-10
Funding
Bootstrapped
PostHog logo

PostHog

Founded
2020
Headquarters
San Francisco, USA
Employees
51-200
Funding
Series B

Comparison FAQ

Common questions about comparing Plausible and PostHog

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